{"id":720,"date":"2010-12-01T09:41:39","date_gmt":"2010-12-01T08:41:39","guid":{"rendered":"http:\/\/www.your-me.com\/unibz\/debranding\/?p=720"},"modified":"2010-12-01T14:08:19","modified_gmt":"2010-12-01T13:08:19","slug":"wikileaks-as-de-branding","status":"publish","type":"post","link":"https:\/\/www.your-me.com\/unibz\/debranding\/2010\/12\/01\/wikileaks-as-de-branding\/","title":{"rendered":"Wikileaks as De-Branding"},"content":{"rendered":"<p>(written on 31.10., updated significantely on 1.12.2010)<\/p>\n<p>Wikileaks reveals\u00a0<em>facts<\/em> behind global politics and the <em>motivations<\/em> of its actors. Both is often hidden behind the rhetorics of political communication (in form of official declarations, PR and all other forms of strategic communication). So wikileaks makes it possible to <em>confront<\/em> strategic communication with the reality of unvarnished communication and with facts \u2013 and shows the discrepancies. De-Branding on a very large scale.<\/p>\n<p>The tactical reactions of the damaged political actors take place on all levels:<\/p>\n<ol>\n<li>belittle the relevance of the information &#8220;we knew all that anyway&#8221;<\/li>\n<li>banalize the information by\u00a0emphasizing\u00a0the personal stories and the gossip (what politician X said about\u00a0politician\u00a0Y, etc.), by doing so distract from the real relevant political issues<\/li>\n<li>depict the enormous threat for the security of soldiers, diplomats, their familiy, the USA, the whole world, etc.<\/li>\n<li>criminalize wikileaks and their sources, do legal actions<\/li>\n<li>demonize wikileaks, damage their image, make them apear as &#8220;bad guys&#8221;,\u00a0discredit them and\u00a0their sources, etc.<\/li>\n<li>undercover action: hack wikileaks, spy them, disturb their communication network, infiltrate wikileaks, etc.<\/li>\n<\/ol>\n<p>Its also quite interesting how different newspaper in different countries write about the leaks. Some examples of today, 31.10.2010:<\/p>\n<p>The print version of the <a href=\"http:\/\/www.corriere.it\/\">Italian Corriere della Sera<\/a> occupies almost half of its pages to leak-related stories (typically italian much of it is gossip-oriented). While in the cool Swiss <a href=\"http:\/\/www.nzz.ch\/\">NZZ<\/a> apear just a few columns with observations on the media echo of the leaks.\u00a0Obviously\u00a0<a href=\"http:\/\/www.spiegel.de\/politik\/ausland\/0,1518,731389,00.html\">Der Spiegel<\/a>, <a href=\"http:\/\/www.guardian.co.uk\/world\/2010\/nov\/30\/wikileaks-cables-us-guantanamo-moazzam-begg\">The Guardian<\/a>, <a href=\"http:\/\/www.lemonde.fr\/international\/article\/2010\/11\/30\/wikileaks-une-transparence-qui-fait-debat_1446786_3210.html#ens_id=1446739\">Le Monde<\/a>, <a href=\"http:\/\/blogs.elpais.com\/trending-topics\/\">El Pais<\/a> and <a href=\"http:\/\/www.nytimes.com\/2010\/11\/30\/opinion\/30tue1.html?_r=1&amp;hp\">The New York Times<\/a> dedicate huge sections of their web site to the topic \u00a0(they exclusevely got the material first in oder to proof it, etc&#8230; and\u00a0obviously\u00a0pro prepare the publicity).<\/p>\n<p>The whole media presence is\u00a0overwhelming and not\u00a0digestible\u00a0by me, but it seems to be worth studying. Is the some structured study of this case going on? Who is doing it? Apart from the reactions to the leaks and the above\u00a0mentioned\u00a0communication warfare, it would be interesting to get an better understanding of the leak itself. Is the data set complete? If not, what kind of selection is it? What was the process of selection? What are the motivations for this selection? Are there hidden interests? Or hidden players? etc.<\/p>\n<p>Here i want to post two videos from &#8220;<a href=\"http:\/\/www.democracynow.org\/\">democracy now<\/a>&#8220;, which point out the relevance of\u00a0transparency\u00a0and so justify the leaks.<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"640\" height=\"390\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/z1pTl8KdREk&amp;hl=en_US&amp;feature=player_embedded&amp;version=3\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"640\" height=\"390\" src=\"http:\/\/www.youtube.com\/v\/z1pTl8KdREk&amp;hl=en_US&amp;feature=player_embedded&amp;version=3\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"640\" height=\"390\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/2dJ0AUs09jM&amp;hl=en_US&amp;feature=player_embedded&amp;version=3\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"640\" height=\"390\" src=\"http:\/\/www.youtube.com\/v\/2dJ0AUs09jM&amp;hl=en_US&amp;feature=player_embedded&amp;version=3\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(written on 31.10., updated significantely on 1.12.2010) Wikileaks reveals\u00a0facts behind global politics and the motivations of its actors. Both is often hidden behind the rhetorics of political communication (in form of official declarations, PR and all other forms of strategic communication). So wikileaks makes it possible to confront strategic communication with the reality of unvarnished [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[91,74,83],"class_list":["post-720","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-information_warefare","tag-politics","tag-tactical_communication"],"_links":{"self":[{"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/posts\/720","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/comments?post=720"}],"version-history":[{"count":8,"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/posts\/720\/revisions"}],"predecessor-version":[{"id":725,"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/posts\/720\/revisions\/725"}],"wp:attachment":[{"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/media?parent=720"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/categories?post=720"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.your-me.com\/unibz\/debranding\/wp-json\/wp\/v2\/tags?post=720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}